Digital Marketing and Customer Engagement

Upon completion of the programme, the participants are expected to be able to:

• Understand the building blocks & components within the digital marketing ecosystem
• Recognise new digital marketing trends and best practice
• Gain insights on different social platforms and how they can create synergies
• Foster brand building in the digital landscape
• Master methodology and tools that can drive growth in your organisation via digital marketing & customer engagement
• Apply new skills and tools in digital marketing to improve the overall performance of ROAS.
• Identify, develop and test digital marketing & customer engagement opportunities to drive growth in your organisation.
• Be inspired by a view of organisation design including roles and structures required to drive effective change.

Key benefits:

• Complimentary 2-week access to one of the selected Self-Paced Programmes for Executives
• Certificate of Attendance will be awarded to participant upon completion of the programme
• Special offer on Self-Paced Programmes for Executives subscription
• Consultation session at special rate is available upon request